Privacy

Plain English first: the Atlas is an editorial archive. We run no advertising, we sell no data, and right now this site sets no tracking cookies and runs no analytics. What follows is the detail.

WHO IS RESPONSIBLE

The data controller is Asterley Bros, London Ltd (company no. 09295823), 5 Orchard Business Centre, Kangley Bridge Road, London SE26 5AQ, United Kingdom. Contact: info@asterleybros.com.

WHAT WE COLLECT, AND WHY

• · Email you send us. If you write in (corrections, claims, submissions, press) we keep the correspondence so we can act on it and keep an audit trail of changes to the archive. Lawful basis: legitimate interests.
• · Claim verification data (when the claim flow launches): name, work email, role and the evidence you offer. Used only to verify you speak for the producer; retained as part of the record’s moderation history. Lawful basis: legitimate interests, and contract where you request the claim.
• · Public-record facts on profiles. Producer profiles name businesses and, where already public, founders and distillers, with graded sources. This is editorial publication in the legitimate interest of an accurate archive — see Corrections & Removal for how to correct or remove.
• · Server logs. Our hosting providers keep short-lived technical logs (IP, request, timestamp) for security and reliability.

WHERE IT LIVES

The site is served by Netlify; the archive database runs on Supabase in London (AWS eu-west-2). Email lives with our business mail provider. We do not transfer your data outside these processors’ standard arrangements.

YOUR RIGHTS

UK GDPR gives you the right to access, correct, delete, restrict or object to processing of your personal data, and to complain to the ICO (ico.org.uk). Email us and we will act on it — corrections and removals have their own fast path via the published policy.

This notice will be revised before two upcoming features ship: the producer claim flow and producer outreach emails. Each revision is dated at the top of this page.